In this article, we will showcase different strategies to maximize the growth of your candidate list.
Circulating your text-in number and QR code is the first step in the process of making it easy for candidates to pre-screen, apply, get their questions answered, or connect with your recruitment team.
Digital advertising and Out of Home advertising are two channels to begin getting the word out.
We highly recommend you work with your PIO and IT department to ensure you update your already existing channels immediately.
Online Channels/Social Media:
- Agency Website
- Indeed/Job advertisement
- Instagram/Instagram Stories
- Snapchat
- TikTok
Below are some examples of social media posts:
PRO TIP*
Have the main city/county/state page reshare your posts if using a recruiting page. Main pages usually have a much higher following which will give you more reach.
Offline Channels:
- Referral cards (2500 included from Interview Now)
- Flyers (500 included from Interview Now)
- Magnets (50 included from Interview Now)
- Billboards
- Radio
- Magazine
- Newspaper
Employee Referrals:
It is highly recommended to give out referral cards to all your employees to help your recruitment efforts. Let them know that candidates can scan/text to apply or simply connect with your recruitment team. This will bring engagement and applications up. Everyone in your department is a recruiter!
Candidates might not be ready to immediately apply and that's okay! It's important to understand the decision-making process as someone is deciding on filling out an application.
Frequency
Our most successful agencies have a routine to post at least once a week on their free channels. Having a routine and schedule that you follow will help create a pattern of predictable success.
Measure Performance
It's extremely important to identify the best channels that drive candidates into your funnel. Each month look at where your candidates are coming from and evaluate what is working and what isn't.
These tools have proven to greatly jumpstart your recruitment efforts using Interview Now and start gathering candidates right away. As your candidate list begins to grow, the opportunity for success in hiring quality, desirable applicants will become the norm rather than the exception.